Present in the most beautiful places in the world, Dior is now joining Hotel du Cap-Eden-Roc in Antibes to launch Dior Spa Eden-Roc. This legendary place treasured by the House is celebrated by an eponymous perfume in the Collection Privée Christian Dior and on April 14th, 2023, the brand-new Dior Spa Eden-Roc will open, inspired by and looking out onto nature and the radiant Côte d’Azur light. United by a shared spirit and vision of discreet and authentic luxury, the two Houses are celebrating their long-standing ties.
Overlooking the southern tip of Cap d’Antibes, Hotel du Cap-Eden-Roc is a legend of the French Riviera. Set on a promontory of white rocks with an unrestricted view of the Lérins Islands, its elegant Napoleonic residence, majestic alleys, and iconic swimming pool set into the cliffside, have shone for over 150 years. This vibrant gem of regal nature is set in grounds of nine hectares, where Aleppo pines, agapanthus, lavender, fragrant roses, and jasmine flourish. The idyllic setting is a symbol of a unique art de vivre. The Grand Dame has long been a refuge for stars and key figures worldwide, from New York glamour couple Sara and Gerald Murphy, who started the trend for summer breaks on the Côte d’Azur with friends Hemingway and Picasso, to Sharon Stone, Robert de Niro, and Clint Eastwood, as well as Liz Taylor and Richard Burton who visited for their honeymoon, Audrey Hepburn, Romy Schneider, and the Kennedy family.
A NEW CHAPTER CELEBRATING A SHARED HISTORY LAUNCHES ON THE CÔTE D’AZUR THIS SPRING
Embodying the wonderful Mediterranean lifestyle, this mythical luxury hotel meets the inimitable Parisian elegance of Dior this spring, as well as its unique philosophy of beauty and well-being. Together, the two Houses are opening a new chapter in their shared history, written over time. Firstly, of course, is their love of nature and flowers – in particular, roses, present in the gardens in their thousands – shared with Monsieur Dior, whose haven of peace, Château de la Colle Noire, lies just a few miles away. Secondly, having selected the setting for several advertising campaigns, Dior made Eden-Roc a special destination by dedicating an eponymous perfume to it, in an olfactory tribute to this legendary, sun-drenched spot.
A UNIQUE SPACE FOR AN OUT-OF-TIME EXPERIENCE INSPIRED BY THE CAP D’ANTIBES AND ITS ICONIC ROCKS
In the shade of the immense Aleppo pines in the Cap-Eden-Roc gardens, the Dior Spa opens onto a reception room in pale shades of sand, inspired by the rocks from which the estate rises. A boutique also houses the Collection Privée Christian Dior perfumes, including, naturally, the emblematic Eden-Roc fragrance, as well as the most precious skincare lines, the new Dior Solar range, and the House makeup. The understated, quiet luxury of this décor also extends to the Spa’s three individual treatment rooms and its double treatment room, set on a private patio featuring Mediterranean plants. Each room is designed to be a sensory haven: beneath soft lights, treatment tables to transport guests to a waking dream, and provide the feeling of floating on a cloud, in a truly perfect prelude to a treatment and an escape for the senses. In an onyx affusion shower room, House wellbeing experts will provide hydrotherapy treatments using different jets. The Spa space also houses an ice fountain to stimulate and boost blood circulation after a session in the sauna or the hammam, which are set to the left and right of this refreshing cascade. Lastly, a dedicated Iyashi Dôme treatment room offers infra-therapy to meet detoxing and slimming needs. Inspired by traditional Japanese treatments, the Dôme deeply and naturally rebalances the body for a return to harmony and overall meaningful living. By diffusing a gentle heat through the entire body using far-infrared light waves, it enables the organism to detox, to regenerate more quickly, and provides an efficient slimming effect.
So each guest can fully enjoy these moments of well-being, Dior has made these rituals available in the heart of nature. In the grounds, facing the 100+ year old rose garden dedicated to Queen Elizabeth II, a gazebo has been transformed into a double treatment room, sheltered from the eyes of passers-by. Additionally, a historical cabana redecorated in striped fabric and Toile de Jouy in shades of sage green and white, has been transformed into a cozy treatment cocoon for one. On the threshold of this exclusive islet protected by the pines, a terrace with rattan furniture instantly encourages visitors to relax by taking the time to admire the sea view, and to let themselves be lulled by the murmuring waves.
THE DIORIGINELS RITUALS:
BRAND-NEW SIGNATURE TREATMENTS EXCLUSIVELY DESIGNED BY DIOR
Drawing on its holistic vision of beauty and well-being, Dior has designed the Dioriginels Rituals, four new customizable signature treatments for this Spa. In a reflection of the landscape of Hotel du Cap-Eden-Roc, the treatments are inspired by the four elements that give the mythical place its unique character: the rocks, the sea, the garden, and the sun. The Escale à Eden-Roc Ritual aims to rebalance and harmonize energy flow during a massage that uses semi-precious stones. Chosen according to the needs of each guest, they are used either hot or cold during the two-hour treatment. The Roc Affusion Ritual reinterprets the full power of water through a 90-minute hydrotherapy treatment, with the help of a tailor-made sequence of water jets, beneficial for the muscles and drainage. The Enfleurage Corporel Ritual is unprecedented – its source lies in the hotel gardens, and a shea butter bar infused with rose petals, jasmine or mallow is applied to the entire body for a relaxing massage with exfoliating properties that differ in intensity depending on the chosen flower, creating a total escape for the senses. After the two-hour treatment, the skin is perfectly soft and satiny and enveloped in a subtle floral fragrance. Succumbing readily to the Côte d’Azur sun, Dior has developed the exclusive Riviera Solar Glow treatment, using its new Dior Solar range. Lasting 90 minutes, it is available either before sun exposure to benefit from its protective benefits, or afterwards, to repair the skin intensely.
DIOR SPA EDEN-ROC UNVEILS EXCLUSIVE PARTNERSHIP WITH HYDRAFACIAL
For the opening of the Dior Spa Eden-Roc, Dior is unveiling an exceptional partnership with HydraFacial. The new Dior Powered by HydraFacial facial treatment combines Dior skincare expertise with HydraFacial technology. The protocol, developed exclusively by Maison Dior and HydraFacial experts, lasts up to 90 minutes and begins with a thorough cleansing and exfoliation of the face using HydraFacial’s patented vortex technology. It is then completed and boosted with the Dior Floral Peeling Lotion diffused through HydraFacial’s magic wand. Then, the skin is perfectly prepared to receive a tailor-made treatment, with maximum efficiency and in an atmosphere of complete well-being. In addition, for the first time and exclusively for this prestigious address, Dior has created six wellness treatments that promise a moment of exceptional happiness and effectiveness. Named Bouquets in a nod to the Dior Gardens and customized for each guest down to the last detail, the treatments aim to meet essential needs such as relaxation, immunity, detox, and slimming. Ultra-complete and precise, the Reverse Aging and Hormonal Balance Bouquets also help guests through periods of life change.
The sixth Bouquet focuses on well-being for men, with a program centered on strengthening muscles, rebalancing the organism, tailor-made facial treatments, and nutritional advice. Designed over several days, each program combines manual treatments in both the Spa experience space and the treatment rooms, as well as sessions using high-tech machines such as the Dior Skin Light LED Mask and the exclusive Dior Micro-Abrasion tool, Waves 21, and Endospheres Therapy technologies. With the shared aim to look after both body and mind, each Bouquet also offers sports sessions and consultations with nutrition and wellbeing experts. The quintessence of Dior philosophy and excellence, these tailor-made Bouquets are true showcases for beauty and complete wellbeing and have been designed to revive, rebalance energy flow, and regain harmony. These exceptional moments of self-care lastingly enhance the body as much as they make guests glow from within for a total rebirth in the unique French Riviera sunshine.
In a nod to the legendary love story between Hôtel du Cap-Eden-Roc and the world of film, the new Dior Spa Eden-Roc will open on 14 April 2023, a few days before the 76th edition of the Cannes Film Festival
